Anton Guinea
Entrepreneur, Speaker, bestselling author, and founder of The Guinea Group of Companies. For over 15 years, Anton has helped leaders move their teams to become psychologically safe, physically safe and overall better versions of themselves.
Leaders need to be trusted. Period.
Sadly, a lot aren’t. Just look at the leaders who are in the public eye and ask yourself how much you really trust what they say.
Do you get a little gut feeling when listening to them speak and wonder if they have a hidden agenda? I know I do at times.
I just hope my team doesn’t feel that way about me. I hope your team doesn’t feel that way about you, too.
Gaining trust is such a big thing. Leaders who can gain the trust of their team create high-trust environments, where people show up and do their best work. “They gain productive energy, creativity, speed, and better results. They align around a common purpose, take risks, support each other, and communicate openly and honestly” (credit: ccl.org).
As a leader, how can you foster trust within your teams?
Here are three pivotal actions to consider:
1. Demonstrate Authenticity and Transparency
Why It Matters:
- Authenticity: Employees can easily detect insincerity. Authentic leaders, who act in alignment with their values and beliefs, build stronger connections with their team members
- Transparency: Open communication about company goals, challenges, and changes helps to mitigate uncertainty and rumours, fostering a more secure and trusting workplace
How to Implement:
- Share the Big Picture: Regularly communicate the organisation’s vision, strategy, and key decisions. Use team meetings, newsletters, or internal blogs to keep everyone informed
- Admit Mistakes: Leaders who own up to their mistakes and show how they’re addressing them demonstrate integrity and humility, which are crucial for trust
- Solicit Feedback: Encourage and genuinely consider feedback from your team. This not only shows that you value their opinions but also helps in making more informed decisions
2. Show Consistency and Reliability
Consistency and reliability in leadership ensure that team members know what to expect and can count on their leader to follow through on commitments. This predictability reduces anxiety and builds confidence.
Why It Matters:
- Builds Stability: A consistent leader provides a stable environment, which is particularly important in times of change or uncertainty
- Fosters Accountability: When leaders consistently meet their obligations and commitments, they set a standard of accountability that permeates the team
How to Implement:
- Set Clear Expectations: Clearly define and communicate roles, responsibilities, and performance standards. Regular check-ins can help ensure alignment and address any deviations early
- Follow Through on Promises: Whether it’s a commitment to address a team concern or deliver on a project deadline, honour your promises to reinforce trust
- Be Fair and Just: Apply rules and policies consistently across all team members. Favouritism or arbitrary decisions can quickly erode trust
3. Foster Empathy and Support
Empathy in leadership means understanding and responding to the emotional and professional needs of your team members. Leaders who show they care about their employees as individuals build deeper, more trusting relationships.
Why It Matters:
- Enhances Well-being: Teams that feel cared for, valued, and supported are more likely to be satisfied and motivated, leading to higher retention and performance
- Promotes Open Communication: When employees feel safe and respected, they are more willing to share ideas and concerns, leading to a more collaborative and innovative work environment
- Develops Psychological Safety: Teams that feel safe are more willing to share ideas, opinions, and views without fear of rejection, resentment, or ridicule
How to Implement:
- Be Present and Attentive: Take the time to listen to your team members without distractions. Show genuine interest in their experiences and perspectives
- Support Work-Life Balance: Recognise and respect the boundaries between work and personal life. Flexible schedules or understanding personal commitments can go a long way
- Provide Development Opportunities: Invest in the growth of your team members. Offer training, mentorship, or opportunities for new challenges that align with their career aspirations
In Conclusion:
Trust is not built overnight, nor is it maintained by a single action. It requires continuous effort, reflection, and adjustment. By demonstrating authenticity, being consistent and reliable, and fostering empathy and support, leaders can create a foundation of trust that empowers teams to thrive.
In a world where uncertainty is often the only constant, trusted leaders are the anchors that keep teams grounded and focused. Let’s commit to being those leaders.
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If you would like to learn more about Anton or The Guinea Group, please click here to book into Anton’s calendar, to:
UPGRADE your Mindset
UPSKILL your Leadership
UPLIFT your Teams