Anton Guinea
Entrepreneur, Speaker, bestselling author, and founder of The Guinea Group of Companies. For over 15 years, Anton has helped leaders move their teams to become psychologically safe, physically safe and overall better versions of themselves.
SPEAK SAFE:
A Culture-First Psychological Safety Program
Create a Culture Where People Speak Up, Openly and SAFELY

What Is SPEAK SAFE?
Speak Safe isn’t a training program – It’s a full-scale cultural transformation initiative designed to help leaders and teams embed psychological safety into the DNA of your organisation.
Over 12 months, we guide your team from conversation-aware to courage-capable – and it all starts with a powerful 2-day experience.
What Your Organisation Gets
A Clear Path to Culture Change:
- A structured, repeatable process for building trust and safety across teams
- An evidence-based framework inspired by the work of Amy Edmondson and Timothy R. Clark, brought to life with real-world scenarios and expert facilitation
- Language and tools that make psychological safety practical, not just conceptual
Practical Outcomes for Leaders and Teams:
- Leaders learn to model, invite, and reward speaking up
- Teams adopt new habits that replace silence with shared responsibility
- Conflicts are addressed earlier, faster, and more constructively
- Engagement, innovation, and ownership are elevated
- Care factor and controlled communication are prioritised
How It Rolls Out
Phase 1: The Launch – A 2-Day Immersive Program:
Your culture change starts with an in-person or virtual two-day leadership intensive. This is where the mindset shifts begin. Your team members (at different levels of the business):
- Learn the four stages of psychological safety
- Practise safe conversations through structured preparation
- Build a shared language and commitment to safe speaking
Who’s it for?
Typically, your senior leaders (first), then down to leaders, or culture champions (next), then the teams and team members at the front line of doing the work in your business (most important).
Phase 2: 12 Months of Cultural Integration
We stay with you for the long haul — through monthly touchpoints that reinforce, embed, and evolve the change.
You get:
- Monthly Reinforcement Sessions: 60-minute live or recorded check-ins with practical tools and mindset refreshers
- Workbooks, Tools, and Conversation Starters to use in team meetings
- Progress Check-ins and Culture Pulse Surveys every 3 months
- Coaching Clinics for leaders facing real-time challenges
Why It Works
Unlike generic training that fades after the final slide, Speak Safe is built for sustainability. You’ll walk away not just with insight, but with:
- A plan
- A cadence
- A coaching rhythm
- And a culture that talks, listens, and thrives
Ready to Speak Safe?
Let’s build a culture where it’s safe to speak, safe to challenge, and safe to grow together.
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